Twitter has made changes to its paid plan that will allow subscribers to upload two-hour videos — expanding the previous 60-minute limit.
The company too updated his Twitter Blue page and said that the video file size limit for paid users has now been increased from 2 GB to 8 GB. While uploading longer videos used to only be possible via the internet, it is now also possible via the iOS app. Despite these changes, the maximum upload quality still remains 1080p.
Under Elon Musk, the social network began taking steps to enable long-term video uploads and consumption. The company launched the long video upload feature last December and recently added it new playback speed controls also on the internet.
Taking advantage of the feature of uploading long videos like the All-in podcast have started uploading their episodes on Twitter. Moreover, after being fired from Fox News, Tucker Carlson has said he will start a new show on the social media platform.
Musk has expressed his desire to build Twitter into an “everything app”. compete with platforms like YouTube. To that end, he rolled out many creator-focused tools, including increasing the character limit to 10,000 for paid users, introducing text formatting support, and relaunching Super Follows as subscriptions.
Last week, the company underwent a major management change with NBCU’s Linda Yaccarino appointed as CEO. At the time of the announcement, Musk said he will stay on as chairman and assume responsibilities such as “CTO, overseeing product, software and sysops.”
Twitter also faces competitors from various alternative social networks such as Mastodon, Bluesky, and Post.News. A recent Pew survey suggested that 60% of US Twitter users have taken a break from the platform for several weeks in the past year.